I went grocery shopping today, and I’d say at least half of my time at the store was occupied by taking pictures of products.   While I work on more in-depth posts, here’s this post for now of some miscellaneous snaps I took.

The simple design of O Olive Oil is stunning:

o olive oil

My favorite shots at the store are the comparisons:

diet snapple lime green tea

The new Gatorade packaging:

new gatorade packaging

I find this Gatorade packaging curious.   While I like the idea of breaking up the text, I wonder if the phrase “No Excuses” was divided appropriately because if you just glance at the bottles quickly, you may read “No Uses”:

new gatorade packaging

I’m still loving the Pepsi redesign:


More later! :-)