I don’t have much to add to what’s already been said about the Twitter.com and Twitter for iPhone redesign/restructure; I don’t often use either (I do most of my tweeting from Tweetbot).
But while I was looking around the new Twitter.com last night, something jumped out at me. Looking at the Twitter logo, the verified logo, the compose-a-tweet button, the following button, the home button, and the follow-this-person button, I noticed almost all of those elements use a different blue a blue other than the official Twitter blue. Here they are for comparison (click for larger version):
Was this on purpose? Or was someone just being lazy? If this wasn’t a mistake, it sure looks like one. I’m assuming Twitter has an internal identity guide that their designers are supposed to follow. And if the designers didn’t have that guide, they could have easily gone to Twitter’s public logo page, downloaded the bird, grabbed the RGB color, and designed the buttons using the official Twitter blue.
Details matter. The consensus is that Twitter struck out with the redesign/restructure. They even seem to have struck out with their own color. Twitter has the blues. And they’re using too many of them.