I haven’t posted any branding/packaging images in a while, so here you go.   Recently at the grocery store, I discovered a mother lode of new packaging: General Mills cereals.   Except for the Kix packaging, the design seems retro, so I wonder if this is a limited-time redesign similar to the Oreo and Ritz redesigns from last summer or if this indeed a temporarily permanent redesign.   Either way, these look great.   Gone are the Americanized, ADHD-inspired design elements like arced balloon text and swirls within swirls.   Instead, we have simple text, simple layer styles, and simple design elements.

cherrios redesign

lucky charms redesigncinnamon toast crunch redesignkix redesign

More please!